immo!nvest – Die Plattform für Standorte und Immobilien

Tag: Einrichtungshaus

  • IKEA breaks ground in Valais

    IKEA breaks ground in Valais

    IKEA Switzerland, based in Spreitenbach, is building its first store in the canton of Valais. Construction began in Riddes with the groundbreaking ceremony on Friday, 10 March. This will be the first time IKEA has entered the Swiss mountain region with a large shop, according to a media release. When it opens in 2024, IKEA will have ten stores and two planning studios in Switzerland with around 3,300 employees.

    The construction coincides with the 50th anniversary of IKEA Switzerland. iKEA opened its first store outside Scandinavia in Spreitenbach in 1973. “I am very pleased that after an intensive development and planning phase, we can now begin to implement this milestone,” Jessica Anderen, CEO and Chief Sales Officer (CSO) of IKEA Switzerland, is quoted as saying. “Our stores are and will remain an important pillar in IKEA’s growth strategy. With Riddes, we are opening up a new market in Switzerland outside the cities,” Anderen said.

    The share of online furniture sales at IKEA has tripled in recent years from 8 to 24 per cent, the statement said. Nevertheless, the on-site shopping experience still plays a decisive role in furniture purchases and the demand for personal furnishing advice has even increased in recent years. The furniture store in Riddes will be designed accordingly.

    The opening of the tenth IKEA store in Switzerland is planned for spring 2024. The new IKEA location will not only benefit future customers, but also the entire canton, according to the company’s statement. IKEA will create 150 to 200 new jobs in the region. The recruitment phase will begin in the summer of 2023.

  • IKEA expands in Chur and Valais

    IKEA expands in Chur and Valais

    IKEA is opening new locations in Switzerland after ten years. There will be a planning studio for customers in Chur and a furniture store of the usual size in Riddes. According to the press release , the 565 square meter planning studio with various model rooms is to open in autumn in the Steinbock shopping center in Chur. It should become a kind of mini-IKEA, it is said. The focus is on the consulting and planning service for visitors and business customers.

    At the same time, Spreitbach-based IKEA Schweiz AG will soon be submitting the building permit for its tenth store in the Valais municipality of Riddes. After the announcement of a so-called plan and order point in Bern, the expansion of the two locations is the next step in IKEA Switzerland’s expansion strategy. The most modern and greenest IKEA furniture store in Switzerland is to be built in Riddes. The opening is planned for autumn 2023. The shop will offer a wide range of sustainable products and services on around 23,000 square meters with lots of green space.

    “It’s now ten years since we opened the last IKEA store in Switzerland in Rothenburg and thus opened up Central Switzerland. With the planning studio in Chur and the store in Riddes, we are opening up two new markets in Switzerland outside of the cities,” Jessica Anderen, CEO and strategy manager at IKEA Switzerland, is quoted as saying. Today, IKEA has nine furniture stores in all parts of the country and a distribution center in Itingen BL, which handles most of the online sales.

    According to the press release, the IKEA planning studio is the first format of its kind in Switzerland. Comparable service points are only available in London, Berlin and Oslo. “We are both pleased and proud that IKEA is now offering its new service format based on selected world cities here in Chur of all places,” Frederick Widl, Head of Real Estate at AXA , is quoted as saying as the landlord.