immo!nvest – Die Plattform für Standorte und Immobilien

Tag: Online-Plattform

  • New platform for Aargau as a business location

    New platform for Aargau as a business location

    The Canton of Aargau location promotion organisation is presenting Aargau as a business location on a new platform. At www.aargau.swiss, existing companies and companies interested in setting up a branch can find out about the advantages of the business location, explained the location promotion organisation in a press release. The Aargau cantonal government is pursuing the goal of increasing the economic strength of the location by attracting companies with high added value. The new website contributes to this by making the strengths of Aargau more visible.

    The new website provides information about the business location, programmes to promote innovation as well as advisory and support services offered by the cantonal location promotion agency and its partners. Separate sections are dedicated to company start-ups, relocations and the expansion of existing companies. In addition, news about the business location and its companies is published regularly. The news is produced by the Café Europe news agency based in Winterthur.

  • Pop Up Shops receives funding

    Pop Up Shops receives funding

    Pop Up Shops has concluded a so-called post-seed financing round with an unspecified six-digit amount. As founder and Managing Director Chalid A. El Ashker explains in a press release, “existing and new investors from the real estate, retail and shopping center management sectors” have participated.

    The start-up's online platform brings providers of free retail and promotional space together with people who are interested in a temporary rental. Contracts and payments are also processed online.

    "The seed round enables us to further develop our marketing and booking platform and to meet the growing demand from landlords and tenants," continues El Ashker. COVID-19 is further accelerating this trend. For many retail properties, the building shell rent “over 10, 5 or even 3 years is no longer a viable long-term business model”. Pop Up Shops offer an efficient solution for their flexible and short-term management.

    The Swiss space providers include Migros, SBB, Swiss Post, Wincasa and SPG Intercity. "With the tools from POP UP SHOPS, we not only market and manage our flexible promotional and retail spaces more efficiently, but also reach new tenants," said the head of the Migros shopping center, Thomas Meyer, as quoted in the press release. "We can use the time gained for more targeted marketing and improved curation."

    The company, based in Zollikon, is not only active in Switzerland but also in Germany, Great Britain and the USA. Together with the cities of Zurich and St.Gallen and the University of Applied Sciences Eastern Switzerland, Pop Up Shops is part of the Pop-up City project funded by the Swiss innovation agency Innosuisse . In 2019, the young company was recognized as one of the most innovative proptech companies of the year at the German Proptech Pitch.

  • Demand for condominiums is stronger than before Corona

    Demand for condominiums is stronger than before Corona

    According to a report on the Online Home Market Analysis, the demand for condominiums declined slightly overall from the fourth quarter of 2019 to the end of the third quarter of 2020 in the reporting year, but saw a strong surge in demand in the last quarter. In the analysis carried out by the Swiss Real Estate Institute of the Zurich School of Economics ( HWZ ) and the Swiss Association of the Real Estate Industry ( SVIT ) in collaboration with the digital real estate company homegate.ch , this is based on the shorter advertising period for condominiums offered on the Internet.

    During the entire reporting year, a condominium in Switzerland had to be advertised on an online platform for an average of 86 days. It was 60 days before the Corona crisis. In the third quarter of 2020, however, the advertising time fell to the record low of 52 days, despite an 8 percent increase in the number of advertisements. Condominiums are therefore currently more in demand than ever, the analysis found.

    Supply and demand were analyzed based on the advertisements on the seven major Swiss real estate marketplaces between October 1, 2019 and September 30, 2020 compared to the previous period. In the reporting period from October 1, 2019 to September 30, 2020, around 91,387 condominiums were offered for sale on the Internet across Switzerland, which corresponds to an increase of 19 percent compared to the previous period.

    Professor Peter Ilg, head of the Swiss Real Estate Institute at HWZ, attributes the growth in demand mainly to two factors: “On the one hand, the boom in demand in the third quarter is due to the deferred demand from the previous quarters, but on the other hand it is also due to a change in behavior: More beautiful living is has become even more important to many Swiss after the lockdown, ”Ilg is quoted as saying.

    Jens Paul Berndt, CEO of Homegate AG, is quoted as saying: “We have also noticed a sharp increase in visits and contact inquiries. This is a sign that real estate is a popular investment property even in times of crisis. "