The implementation of “Circular Zurich” began in early February with the presentation of a detailed agenda that is specifically tailored to the needs of the city administration. However, the strategy also offers small and medium-sized enterprises (SMEs) numerous starting points. By adapting individual measures, SMEs can not only act in a more environmentally friendly way, but also benefit financially in the long term.
Steps for implementation in SMEs
One fundamental aspect of the circular economy is the efficient recycling and separation of recyclable materials. Sara Graf, project manager at Entsorgung + Recycling Zürich (ERZ), emphasises the importance and simplicity of this measure for companies: recyclable materials such as paper, cardboard, PET bottles, glass and aluminium cans can often be recycled free of charge, which leads directly to savings in disposal costs. But recycling is just the beginning.
Minimising material consumption and optimising processes
Sonja Gehrig, who heads up the city-wide coordination of “Circular Zurich”, points out that it is important to think beyond the boundaries of the company. Analysing one’s own material consumption and optimising production processes are crucial steps. Ecologically sustainable product design that promotes the reparability and durability of products can not only save companies money, but also lead to new business models such as product hire.
Extending consumption and use phases
The final step involves maximising product lifetimes through strategies of sharing, reusing, repairing and remanufacturing. This not only allows products to be used for longer, but also helps to conserve resources. Second-hand platforms and company initiatives that internalise the circular economy are playing an increasingly important role in the circular economy.
The city as an innovation laboratory
Zurich sees itself as a testing ground for new, circular ideas and products. City experts are ready to support companies that are striving for innovative solutions. This proactive approach not only strengthens the city’s infrastructure, but also promotes the widespread adoption of circular economy principles.
With “Circular Zurich”, the city of Zurich is positioning itself as a pioneer in the circular economy, demonstrating how a sustainable transformation can be realised in urban areas through concrete measures and cooperative approaches.