Tag: Zürioberland

  • Andreas Bühler manages Zürioberland

    Andreas Bühler manages Zürioberland

    The Zürioberland location promotion organisation has a new president: At the 2nd General Assembly on 6 June, Andreas Bühler, Mayor of Hinwil, was elected to succeed Ruedi Rüfenacht, Zürioberland announced in a press release. Rüfenacht is relinquishing his office in accordance with the articles of association following his resignation as mayor of Wetzikon. The Zürioberland Board is convinced “that Andreas Bühler, as a successful bridge builder and thoroughbred Zürioberlander, is the ideal candidate for this office”, the press release states.

    The Zürioberland Forum took place after the Annual General Meeting. Here, Mikula Gehrig, the responsible site developer and Managing Director of The Valley in Kemptthal, presented the transformation of the former Maggi site into a research and service campus. According to the press release, Gehrig emphasised the importance of a long-term vision for a project of this kind.

    In an inspirational speech, neuroscientist and psychologist Lutz Jäcke called on the 150 or so participants at the forum to dare to change their perspective in order to gain new insights. Dominic Käslin, member of the advisory board of the Innovation Network Eastern Switzerland INOS and professor at the University of Applied Sciences Graubünden, led a workshop on the topic of negotiation. Here, negotiation styles were analysed, practical solutions discussed and strategies for successful negotiations tested.

  • Location Promotion Zurich Oberland publishes magazine

    Location Promotion Zurich Oberland publishes magazine

    The Zürioberland Promotional Agency ( SZO ) will publish a magazine twice a year from October 2022. The initial edition consists of 5000 copies. The high-quality magazine aims to offer portraits, background reports and handouts on the living and economic region of the Zurich Oberland.

    "The magazine strengthens the voice of the region and focuses in particular on the qualities of the Zurich Oberland," Giacinto In-Albon, Head of Business at SZO, is quoted as saying in a press release. According to the publisher SZO, its topics should offer “a counterpoint to the fast-moving and predominantly digital information of today”. The magazine is produced and printed in Wetzikon. A partner in Gossau is responsible for marketing. It is financed through the sale of advertisements. Members receive preferential prices.

    The magazine is distributed in the Zurich Oberland region, Winterthur, Lake Zurich, Obersee and in the city of Zurich. It is sent in a targeted manner. It will also be available in high-traffic locations such as hotels, restaurants, shops and medical practices. In addition, every newcomer receives a copy.