{"id":22406,"date":"2021-06-08T10:13:29","date_gmt":"2021-06-08T08:13:29","guid":{"rendered":"https:\/\/www.immo-invest.ch\/proptech-trend-bei-investoren-angekommen\/"},"modified":"2021-09-20T11:18:42","modified_gmt":"2021-09-20T09:18:42","slug":"proptech-trend-bei-investoren-angekommen","status":"publish","type":"post","link":"https:\/\/stage.immo-invest.ch\/en\/proptech-trend-bei-investoren-angekommen\/","title":{"rendered":"PropTech trend has reached investors"},"content":{"rendered":"

A lot of capital is currently flowing into startups. In 2020, over CHF 2 billion flowed into Swiss start-ups. Across Europe, more than 500 million euros per year have recently been invested in startups dedicated to digitizing the real estate<\/span> industry (source: Swiss Venture Capital Report 2021, European PropTech Trends 2020). In addition to professional venture capital companies, it is increasingly corporate investors and business angels<\/span> who want to cut a piece of the (PropTech) pie here. This is due, on the one hand, to the situation on the financial markets – keyword negative interest rates – but on the other hand it is certainly also due to the digital transformation and the efforts of companies to secure appropriate product know-how in the company.<\/p>\n\n\n\n

But how does a startup actually define itself? Not every young entrepreneur is automatically a startup entrepreneur. According to the definition of the Swiss Startup Radar, a scalable business model and ambitious growth plans must be in place and the focus must also be on international sales markets. The business model is based on a science and technology-based approach and a focus on innovation<\/span>. Last but not least: the donors are return-oriented, their investments should pay off.<\/p>\n\n\n\n

Funding generally takes place in different financing rounds. Depending on the development stage, one speaks of seed investments, Series A and Series B financing rounds for the early phases, Series C, D, E, etc. for the later stages – until a possible exit follows at some point, for example through an IPO or the sale to a large investor. An exit is, so to speak, an indicator of the “maturity” of a startup ecosystem and is important for the system’s own dynamism: it produces selling (previous) investors and founders who, in turn, reinvest in new startups or re-establish startups.<\/p>\n\n\n\n

You can read more about innovation<\/span> strategy and startup financing here:
https:\/\/proptechmarket.net\/impulse<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Neben der technologischen L\u00f6sung selbst und der Nachfrage danach seitens etablierter Unternehmen braucht es f\u00fcr ein erfolgreiches Startup auch die entsprechenden Geldgeber und Investoren. In den verschiedenen Entwicklungsstadien gilt es f\u00fcr PropTech-Firmen die Balance in diesem \u00abDreigestirn\u00bb zu halten und f\u00fcr nachhaltige Liquidit\u00e4t zu sorgen.<\/p>\n","protected":false},"author":2,"featured_media":22408,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"inline_featured_image":false,"footnotes":""},"categories":[12476,12483],"tags":[12653,12525,12526,12577,12528,12668,12669,12811],"class_list":["post-22406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-immonews","category-proptech-en","tag-immoinnovation-en","tag-immoinvest-en","tag-immonews-en","tag-innovation-en","tag-news-en","tag-proptech-en","tag-proptechmarket-en","tag-startups-en"],"acf":{"bild_mit_ki_erstellt_worden":[],"lead":"In addition to the technological solution itself and the demand for it from established companies, a successful startup also needs the appropriate financiers and investors. In the various stages of development, PropTech companies need to maintain a balance in this \u201ctriumvirate\u201d and ensure sustainable liquidity.","autor":"PropTechMarket","ort":"Schweiz","bildunterschrift":"","bild_im_grid":false,"gallerie":null,"newsim":"","zusammenfassung":""},"featured_image_src":"https:\/\/stage.immo-invest.ch\/wp-content\/uploads\/2021\/06\/newsletter-juni-1-150x150.jpg","_links":{"self":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/posts\/22406","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/comments?post=22406"}],"version-history":[{"count":0,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/posts\/22406\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/media\/22408"}],"wp:attachment":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/media?parent=22406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/categories?post=22406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/tags?post=22406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}