{"id":23121,"date":"2021-02-01T17:39:28","date_gmt":"2021-02-01T16:39:28","guid":{"rendered":"https:\/\/www.immo-invest.ch\/schneider-spannagel-architekten-heisst-jetzt-lumo\/"},"modified":"2021-09-21T15:38:53","modified_gmt":"2021-09-21T13:38:53","slug":"schneider-spannagel-architekten-heisst-jetzt-lumo","status":"publish","type":"post","link":"https:\/\/stage.immo-invest.ch\/en\/schneider-spannagel-architekten-heisst-jetzt-lumo\/","title":{"rendered":"Schneider Spannagel Architects is now called LUMO"},"content":{"rendered":"<p class=\"bodytext\">The Schneider Spannagel architects' office in D&ouml;ttingen has had a change in management to review its market presence. After the age-related resignation of a member of the management, the company's appearance was checked. The result was a complete redesign of the <span class=\"glossaryLink\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Brand&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Engl. f&uuml;r Marke&lt;\/div&gt;\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">brand<\/span> with a new name and a new, modern logo: <a href=\"https:\/\/www.lumo-architekten.ch\/home\" target=\"_blank\" rel=\"noopener noreferrer\">LUMO Architekten AG<\/a> . The down-to-earth architecture firm Schneider Spannagel became LUMO Architects, understood as a contemporary, agile studio.<\/p>\n<p class=\"bodytext\"> In a<a href=\"https:\/\/www.megura.ch\/referenzen\/branding\/lumo\/\" target=\"_blank\" rel=\"noopener noreferrer\">media release from<\/a> <a href=\"https:\/\/www.megura.ch\/startseite\/\" target=\"_blank\" rel=\"noopener noreferrer\">the advertising agency Megura AG<\/a> in Baden, which was entrusted with the &ldquo;total <span class=\"glossaryLink\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Renovation&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Massnahmen zur Behebung von M&auml;ngeln, die durch Abnutzung oder Witterungseinfl&uuml;sse entstanden sind; Wiederherstellung des urspr&uuml;nglichen Zustands eines Geb&auml;udes oder von Teilen davon&lt;\/div&gt;\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">renovation<\/span> of the <span class=\"glossaryLink\" aria-describedby=\"tt\" data-cmtooltip=\"&lt;div class=glossaryItemTitle&gt;Brand&lt;\/div&gt;&lt;div class=glossaryItemBody&gt;Engl. f&uuml;r Marke&lt;\/div&gt;\" data-mobile-support=\"0\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">brand<\/span> presence&rdquo;, it is said that the new name LUMO stands for &ldquo;light, uncomplicated, modern, open&rdquo;. That corresponds to the values and working methods of the office as well as the architectural style of the realized buildings.<\/p>\n<p class=\"bodytext\"> In addition to the new name and logo, including a new website, Megura also designed letterheads, signage and the like. The lightness and joy of experimentation of the new company, according to Megura, is evident in digital media: The reduced logo allows the distinctive four letters to move around the room, so that new combinations are created over and over again.<\/p>\n<p class=\"bodytext\"> LUMO Architects is staying at the old headquarters of the company, which was founded in 1973 and has been redesigned and expanded several times, in Poststrasse in D&ouml;ttingen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Schneider Spannagel Architekten in D\u00f6ttingen hat seinen Markenauftritt komplett neugestaltet und tritt jetzt als LUMO Architekten auf. In digitalen Medien werden die einzelnen Buchstaben zum beweglichen Logo.<\/p>\n","protected":false},"author":2,"featured_media":23122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"inline_featured_image":false,"footnotes":""},"categories":[12481,12476],"tags":[15193,12536,12560,12525,12526,15194,15195,12528,15196],"class_list":["post-23121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en","category-immonews","tag-archite-en","tag-bauwesen-en","tag-business-en","tag-immoinvest-en","tag-immonews-en","tag-lumo-architekten-ag-en","tag-megura-ag-en","tag-news-en","tag-schneider-spannagel-en"],"acf":{"bild_mit_ki_erstellt_worden":[],"lead":"Schneider Spannagel Architects in D\u00f6ttingen has completely redesigned its brand identity and is now operating as LUMO Architects. In digital media, the individual letters become a moving logo.","autor":"gba ","ort":"D\u00f6ttingen\/Baden AG","bildunterschrift":"","bild_im_grid":false,"gallerie":null,"newsim":"","zusammenfassung":""},"featured_image_src":"https:\/\/stage.immo-invest.ch\/wp-content\/uploads\/2021\/02\/business-4-150x150.png","_links":{"self":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/posts\/23121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/comments?post=23121"}],"version-history":[{"count":0,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/posts\/23121\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/media\/23122"}],"wp:attachment":[{"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/media?parent=23121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/categories?post=23121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/en\/wp-json\/wp\/v2\/tags?post=23121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}