{"id":153130,"date":"2026-04-10T16:20:00","date_gmt":"2026-04-10T14:20:00","guid":{"rendered":"https:\/\/www.immo-invest.ch\/?p=153130"},"modified":"2026-04-10T11:33:17","modified_gmt":"2026-04-10T09:33:17","slug":"experimentierraum-zeigt-zukunft-des-handels","status":"publish","type":"post","link":"https:\/\/stage.immo-invest.ch\/fr\/experimentierraum-zeigt-zukunft-des-handels\/","title":{"rendered":"Un espace d&rsquo;exp\u00e9rimentation d\u00e9voile l&rsquo;avenir du commerce"},"content":{"rendered":"<p class=\"bodytext\">Avec <a href=\"https:\/\/ofgoods.ch\/\" target=\"_blank\" rel=\"noopener\">OF GOODS<\/a>, Berne voit na&icirc;tre un &laquo; nouveau lieu de rencontre entre la production, le commerce et le public &raquo;, comme l&rsquo;indique un communiqu&eacute;. La maison de commerce ouvrira ses portes le 10 avril sur trois &eacute;tages du <a href=\"https:\/\/kaiserhaus.ch\/\" target=\"_blank\" rel=\"noopener\">Kaiserhaus<\/a>. Les initiateurs souhaitent ainsi cr&eacute;er un espace d&rsquo;exp&eacute;rimentation afin de concr&eacute;tiser une possible maison de commerce du futur.<\/p>\n<p class=\"bodytext\">Les consommateurs s&rsquo;int&eacute;ressant de plus en plus &agrave; l&rsquo;origine des mat&eacute;riaux et &agrave; leurs cycles de vie, OF GOODS vise &agrave; cr&eacute;er un contexte dans ce domaine. Des ateliers ouverts et des boutiques th&eacute;matiques y contribuent tout autant que des formats d&rsquo;accompagnement. Ainsi, d&rsquo;une part, l&rsquo;artisanat est mis en avant et, d&rsquo;autre part, les clients apprennent, dans un espace de bricolage, &agrave; raccommoder des v&ecirc;tements ou &agrave; entretenir leurs chaussures.<\/p>\n<p class=\"bodytext\">De plus, des ateliers, des expositions et d&rsquo;autres &eacute;v&eacute;nements sont organis&eacute;s au sein de la maison de commerce. Des formats vari&eacute;s invitent &agrave; &laquo; red&eacute;couvrir les mat&eacute;riaux, les processus et les id&eacute;es &raquo;.<\/p>\n<p class=\"bodytext\">&Agrave; ce jour, plus de 60 marques, ateliers et manufactures, tant &eacute;tablis qu&rsquo;inconnus, font partie des exposants d&rsquo;OF GOODS, qui f&ecirc;tera son ouverture les 10 et 11 avril. Des &eacute;tablissements gastronomiques tels que la <a href=\"https:\/\/brasserie-kaiser.ch\/de\" target=\"_blank\" rel=\"noopener\">Brasserie Kaiser<\/a>, <a href=\"https:\/\/kaiser-deli.ch\/de\" target=\"_blank\" rel=\"noopener\">le Kaiser Deli<\/a> et <a href=\"https:\/\/hof-bar.ch\/\" target=\"_blank\" rel=\"noopener\">le Hof-Bar<\/a> font &eacute;galement partie du concept.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La boutique OF GOODS ouvrira ses portes le 10 avril au Kaiserhaus de Berne. L&rsquo;accent est mis autant sur l&rsquo;origine des mat\u00e9riaux que sur leur cycle de vie. Des ateliers ouverts au public permettront de d\u00e9couvrir l&rsquo;activit\u00e9, et seront compl\u00e9t\u00e9s par des ateliers pratiques.<\/p>\n","protected":false},"author":2,"featured_media":153131,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"inline_featured_image":false,"footnotes":""},"categories":[22696,743,39686,22438],"tags":[58350,872,3931,19419,2002,58351],"class_list":["post-153130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entreprise","category-immonews-fr","category-standorte-fr","category-trends-fr","tag-handelskonzept","tag-immoinvest-fr","tag-immonews-fr","tag-kreislaufwirtschaft-fr","tag-news-fr","tag-retail-innovation"],"acf":{"bild_mit_ki_erstellt_worden":["Ja"],"lead":"La boutique OF GOODS ouvrira ses portes le 10 avril au Kaiserhaus de Berne. L'accent est mis autant sur l'origine des mat\u00e9riaux que sur leur cycle de vie. Des ateliers ouverts au public permettront de d\u00e9couvrir l'activit\u00e9, et seront compl\u00e9t\u00e9s par des ateliers pratiques.","autor":"ce\/jh","ort":"Bern","bildunterschrift":"","bild_im_grid":false,"gallerie":"","newsim":"","zusammenfassung":""},"featured_image_src":"https:\/\/stage.immo-invest.ch\/wp-content\/uploads\/2026\/03\/banoviag_modern_concept_store_with_open_workshops_retail_spac_63bf6647-f9af-4320-b5bb-bc2b9e08937a_3-336x168.png","_links":{"self":[{"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts\/153130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/comments?post=153130"}],"version-history":[{"count":2,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts\/153130\/revisions"}],"predecessor-version":[{"id":153138,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/posts\/153130\/revisions\/153138"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/media\/153131"}],"wp:attachment":[{"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/media?parent=153130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/categories?post=153130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stage.immo-invest.ch\/fr\/wp-json\/wp\/v2\/tags?post=153130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}